AHAlife, an e-commerce site for hard-to-find and exclusive luxury lifestyle products, has raised $10.1 million in Series B funding, led by Japanese e-commerce giant Rakuten, with DCM and FirstMark Capital also participating in the round. This brings the company?s total funding to $19.1 million. As we wrote in
our review of the site, AHAlife introduces one new product a day in editorial format through its email list, tells the story about how the product was made, who made it, and where it came from while allowing you to also purchase the product. Products span fashion, food, beauty, travel, accessories, home d?cor, tech, and travel experiences.
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